INTRODUCING: Bioceramic MoonSwatch Collection
Eleven planetary models of this groundbreaking Omega x Swatch partnership.
It’s finally here. The Omega x Swatch collaboration that they’ve teased relentlessly with ads and social media campaigns. First things first—these are Swatch watches, not Omega watches, so they’re meant to be more accessible to the general public (don’t expect a Co-Axial Master Chronometer here).
Mission to Earth
Mission to Jupiter
The 11 models are inspired by and named after planetary bodies like Earth, Mars and Saturn, and come in Swatch’s patented Bioceramic material—a combination of two parts ceramic, one part castor oil material.
Mission to Mars
Mission to Mercury
Cheekily christened ‘MoonSwatch’, the pieces should appeal to Omega Moonwatch aficionados, with key features replicated here—the dot over 90 on the tachymeter, lugs and asymmetrical case and the look of the Speedy sub-dials (although the positioning is slightly different because the MoonSwatch is a quartz watch).
Mission to the Moon
Mission to Neptune
Each watch comes with its own mission statement and inspirational engravings, with the battery cover displaying an image of the planet it’s based on. And, in a first, there are both the Omega and Swatch logos on the dial. The words ‘Speedmaster’ and ‘MoonSwatch' are also found side by side on the dial. Finally, each piece comes with a Velcro strap that’s ready for any adventure on this planet and beyond.
Mission to Pluto
Mission to Saturn
Omega president and CEO Raynald Aeschlimann has this to say: “Omega’s long and distinguished history may have been cut short if it wasn’t for the vision and courage taken by Swatch. The MoonSwatch collection salutes the saviours of our industry in a witty and accessible way… We went to the moon, now we’re exploring the whole Milky Way. They’re great watches, in fantastic colours and they make me smile.”
Mission to the Sun
With 11 to choose from, watch lovers are sure to be torn but our favourites are the black Mission to the Moon model, which looks remarkably like the OG Speedy, and the red Mission to Mars model with a white dial and contrasting red ‘Alaska Project’ watch hands. Each piece is priced at S$372 and will be available from 26 March 2022 at Swatch ION Orchard and Swatch Marina Bay Sands.
Mission to Uranus
Mission to Venus
As with all collaborations and high profile launches, the #watchfam is sure to have myriad views. Some appreciate that a revered icon like the Moonwatch is now available to a wider audience, while others lament the incongruous treatment and design of the timepieces. We’re just happy that, with all that’s going on in the world today, a collaboration like this still sparks joy (to borrow Marie Kondo’s phrase) in people and shows us it’s okay not to take ourselves too seriously. That watches are meant to be enjoyed, and that the world—all 11 planetary bodies included—can one day be a better place.
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