You can’t buy this one with cash.

You could be the richest person in the world but if you don’t own any Bitcoins, the Hublot Big Bang Meca-10 P2P is off limits, making the watch kind of next-level exclusive.

Celebrating 10 years of cryptocurrency's invention, Hublot launched the Big Bang Meca-10 P2P on 6 November in a limited edition of 210 pieces – a nod to the finite number of Bitcoins, fixed at 21 million globally.

Clad in a 45mm microblasted black ceramic case, the watch comes with the in-house skeleton Calibre HUB1201, equipped with a 10-day power reserve – chosen for the same number of years Bitcoin has been in existence. Furthering the cryptocurrency reference is a Blockchain-inspired design on the rubber-lined calfskin leather strap.

Apart from being incredibly exclusive, each watch is unique to the owner, bearing the identification number of the Bitcoin transaction used to purchase the watch.

Hublot CEO Ricardo Guadalupe with OSL CEO Wayne Trench

Sold exclusively online through a collaboration with Asia’s leading digital asset brokerage, OS Limited (OSL), Hublot is the first brand to delve into this sector. Hublot CEO Ricardo Guadalupe explains: “This is the kind of dynamism and innovation that our partners in Asia delight in. It is a visionary approach that fully corresponds to Hublot’s vision. Through its partnership with OSL, this first P2P watch allows us to continue to explore future avenues.” While the Hublot Big Bang Meca-10 P2P is out of reach for most, it’s a fine example of traditional watchmaking entering the digital age in spectacular fashion.