Your one-minute primer to the Corum Bubble Booba 47.

Who knew that wearing a Swiss timepiece could earn you some street cred? As part of its ongoing series of artist collaborations, Corum has teamed up with controversial French-Senegalese rapper, Booba, to design a trio of Bubble watches. The first features the cover of his eighth album, Nero Nemesis, on its dial while the second model has the word "Kopp" (his nickname) emblazoned over a skull motif. The final version (pictured here) bears graffiti art jointly created by the rapper, the La Chaux-de-Fonds School of Applied Arts, and Polish designer Kamil Borowski.

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